This half day workshop will give delegates an understanding on the skills and knowledge to optimise their marketing materials for targeting renewable energy customers. With a focus on the offshore wind sector, the session will cover;
- Renewable markets in the UK and key activities locally
- A look at what the industry is looking for in your business, exploring key messages and market terminology
- What does success look like? looking at successful techniques used by companies actively supplying the renewables sector.
- Practical steps to market your business
Please note: a questionnaire will be sent prior to the workshop to gain an understanding of your current marketing activities
Registration will commence from 8:45am
The session will finish with a networking lunch
Delivered By: BVG Associates
BVG Associates are an independent consultancy firm with expertise in the technology, implementation and economics of wind and marine energy generation systems. They are regularly invited to participate in concept and detail design reviews of turbines, subsystems and components, They are the leading UK consultancy for wind and marine device supply chain analysis and development. They assist in the delivery of wind projects from initial site selection, feasibility, and development management.
Stephen Mills - Stephen Mills - Stephen has global experience in leading wholesale marketing activities and has previously worked across a range of business-to-business sectors. He has special competence in data driven marketing, brand development, marketing communications and strategy helping transform organisations of all sizes. He won two Gold DMA awards in 2010 and was shortlisted for B2B Marketing Magazine's 'B2B Marketer of the Year 2010'
Alun Roberts - Alun leads projects in supply chain analysis and development, research facilitation and skills analysis. He has led projects for The Crown Estate to produce A Guide to an Offshore Wind Farm and a careers guide for offshore wind. A recent project has been to lead on industry survey work to build the most solid picture yet of what industrialisation looks like today in UK wind, both offshore and onshore.
This workshop is hosted by the Green Port Growth Business Support team and will be delivered by BVG Associates ltd. For more information about Green Port Growth please visit http://www.greenportgrowth.co.uk/