What’s missing from newspaper front pages and Google first page? Your business, that’s what! The media can help you gain new customers and boost your business.
This FREE ‘How to do your own PR and video marketing workshop lifts the lid on how to get your business in print, on radio and broadcast on TV as well as improving your social media rankings with the use of video.
Award-winning journalist and freelance PR expert, Mary Murtagh, helps small business owners put their best foot forward with the media: explaining what journalists want, the ingredients for a killer press release and sharing insider secrets.
PR is one part of your marketing mix. Kyra Williams from Firetree Visual Media will also provide a session on DIY video for business marketing.
You will learn why you should be using video and practical applications of video content to market your business like Vlogging, product demonstrations and client reviews. Kyra will also include videography with your smartphone and provide tips about lighting and composition and basic editing to help you produce professional quality videos.
This workshop is delivered in partnership with LLEP Business Gateway, Mary Murtagh PR and Firetree Visual Media and is funded by the European Regional Development Fund.
Places are limited and priority will be given to trading SME’s based in Leicester and Leicestershire. Maximum 2 delegates per company.
AGENDA
8.30 - 9.00 Registration and refreshments
9.00 - 10.00 Session 1 - Mary Murtagh - the ingredients for a killer press release
10.00 - 10.15 Comfort Break
10.15 - 11.15 Session 2 - Kyra Williams - DIY video for business marketing
11.15 - 11.30 Networking and close