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PRODID:-//Microsoft Corporation//Outlook 11.0 MIMEDIR//EN
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DTSTART:20260924T083000Z
DTEND:20260924T120000Z
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DESCRIPTION;ENCODING=QUOTED-PRINTABLE:Most business owners know they should be on LinkedIn, but many struggle with what to post, how to communicate authentically, and how to raise their profile without sounding overly promotional.=0D=0A=
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This practical workshop explores how to use LinkedIn as a powerful and completely free business development tool. Participants will discover what they are currently known for, define what they want to be known for, and learn how to position themselves in front of the right audience.=0D=0A=
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The session will also examine changing buyer behaviour, why prospective customers increasingly research businesses before making contact, and how a strong personal reputation can help build trust long before a conversation begins. Attendees will leave with practical insights and simple strategies to increase their visibility, credibility, and influence on LinkedIn.
SUMMARY;ENCODING=QUOTED-PRINTABLE:LinkedIn Personal Branding Workshop - Isle of Wight Building 41
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